Growth Marketeer

Role: Growth Marketeer
Location: Hybrid way of working- 2 days at our lovely office in the beautiful Droneport incubator building in Sint Truiden

Start Date: Q1 2025
💼 Package & Benefits: Competitive salary, annual training budget, company car with fuel card, optional e-bike lease, 20 holiday days + 12 ADV days, Alan health cover, hospitalisation and group insurance, flexible use of your 13th month.

About the Role

Are you a digital-savvy storyteller with a knack for driving growth through thought-leadership? Do you thrive in creating compelling content, launching high-impact campaigns, and building a brand that stands out in the digital space?

At InTouch, we’re looking for a Growth Marketeer who will take charge of our digital presence and establish us as the go-to thought leader in GovTech SaaS solutions.

In this role, you’ll collaborate closely with our all-round marketeer, Celine to craft and execute strategies that amplify our brand, engage our audience, and drive measurable results.

Your Mission: Lead the Digital Charge 🚀

• Content Creation & Strategy

  • Develop a value-driven content ladder, from awareness to decision-making, to guide leads through the buyer's journey.

  • Produce high-quality thought-leadership content, including blogs, case studies, whitepapers, and industry reports.

  • Leverage video media to create engaging webinars, product explainer videos, and social campaigns.

• Digital Campaigns

  • Plan and execute multi-channel campaigns that position InTouch as a leader in traffic enforcement and GovTech.

  • Manage paid and organic social media, ensuring consistent messaging and measurable growth.

  • Use tools like Google Analytics, HubSpot, or similar to track performance and optimize campaigns.

• Thought Leadership

  • Work with internal teams and industry experts to highlight InTouch’s innovations and insights.

  • Establish InTouch’s voice through guest blogs, interviews, and media partnerships.

  • Organize and promote webinars and virtual events that add value to our target audience.

• Collaboration

  • Partner with the all-round marketeer to align on brand messaging and marketing priorities.

  • Support sales teams by creating tailored content that addresses specific client needs and challenges.

• Experimentation & Growth

  • Identify growth opportunities through A/B testing, customer feedback, and competitor analysis.

• Launch experiments across digital platforms to drive user engagement, lead generation, and conversion.

What We’re Looking For

Experience:
3+ years in growth marketing, content marketing, or a similar role, preferably in SaaS or B2B.

Proven track record of creating high-impact digital campaigns that drive measurable growth.

Fluency in Dutch and English

Skills:

Proficiency in video creation tools (e.g., Adobe Premiere Pro, Final Cut Pro) and webinar platforms.

Exceptional storytelling skills with the ability to craft compelling written and visual content.

Strong analytical mindset with experience using marketing tools like HubSpot, Google Analytics, or similar.

Mindset:
Creative and strategic thinker who can balance big-picture goals with tactical execution.

Curious and data-driven, always looking for new ways to optimize and grow.

Why This Role is Key 🔑

As Growth Marketeer, you’ll not only drive our digital presence but also shape how the world sees and engages with InTouch. From thought leadership to tangible leads, your work will be the catalyst for our expansion in Belgium and beyond.

What We Offer

Creative Freedom: The opportunity to experiment, innovate, and make a tangible impact.

Cutting-Edge Tools: Work with the latest digital marketing tools and platforms.

Collaborative Team: Partner with like-minded professionals in a fast-growing company.

Professional Growth: Room to develop your skills and career as we scale across Europe.

A Team with a Mission 🌍

Together with our growing team of InTouchables, we empower cities, municipalities, and police districts with innovative SaaS solutions for traffic enforcement. Curious about how we do this? Check out intouch.be

Interview Process

Introductory Teams Call with Jo, Talent Acquisition Partner

Teams Call with Ann-Sophie, Marketing Lead

Final Call with Astrid and/or Tom, your new Co-CEOs

Ready to Join the Mission?

If you’re excited about this opportunity, reach out in one of the following ways:

📧 Email Jo Wilkinson at jow@intouch.be
📩 Send an InMail
Or simply hit the apply button!

Equal Opportunities Statement

At InTouch, we’re committed to building a diverse and inclusive workplace. We value different perspectives and welcome applications from all backgrounds.

Why This Role Might Not Be for You

If you’re uncomfortable with fast-paced, data-driven environments or don’t enjoy creating and managing digital content, this role may not be for you.

#GrowthMarketing #DigitalMarketing #ContentCreation #GovTech #SaaSJobs #InTouch